But to understand the purpose of our Editorial Advisory Board, you must also understand the direction of the newspaper itself. At the Deseret News our heritage grows out of our values. As a Deseret Media company, we share a mission to become trusted voices of light and knowledge by embracing values that include:
Aligning our organization to honor the principles espoused by our ownership
Pursuing excellence through innovation and quality
Championing virtues, including integrity, civility, morality and respect for all people
Improving lives through lifting, inspiring and helping others find happiness
At the Deseret News, we should be comfortable with and directed by these values. They are values shared by our readership, our leadership team and our ownership. They also help us connect to good people from diverse cultural, religious and geographic backgrounds. From these values will emerge a series of key topics and issues that we will emphasize.