On the one hand, Mitt Romney has further kindled American interest in its most famous homegrown religion. The Church of Jesus Christ of Latter-day Saints (LDS Church) has not been in the crosshairs of this much sustained media interest for at least 100 years. At the same time, Mormonism has yet to emerge as a live political issue during the 2012 campaign.
This is not because all Americans are comfortable with the idea of a Mormon president. Ten percent of Republicans and 24 percent of Democrats tell pollsters that they would not vote for a Mormon presidential candidate.