He wants them to know the deep meaning of the work missionaries do. He wants them to know why members send sons and daughters out into the world by the thousands. And he wants them to "understand that there's a mom who gets down on her knees for one of those missionaries every night."
Deere is an accomplished musician, but also a returned Mormon missionary himself. It was during his mission to Las Vegas that he walked out to the porch with his guitar one night and wrote a song about the Prophet Joseph Smith Jr.