The year was 2001 and Shawn Nelson was ready to throw in the towel on the small business he had started as a student at the University of Utah. After returning home from serving as a full-time missionary in Taiwan, Nelson broke out a giant foam-filled bag he had made pre-mission. The bag was used to sit on at drive-in movies or on camping trips, and it started to catch the eye of neighbors and friends who asked if Nelson would make them one. The bags gave Nelson something to do during college, but they never really made him a profit. So as he entered his final semester of college and in anticipation of moving to China after landing a “dream job,” he decided to close up shop—figuratively speaking.
