As CEO of the company that bears his family's name, Marriott led the industry in opening hotels next door to highway exits and suburban office parks. He was also a pioneer in catering to niche markets. In 1983, he launched Courtyard, a chain for cost-conscious business travelers. Today, Marriott has 18 brands, including Fairfield Inn for budget travelers and Ritz-Carlton for the luxury set.
Bill Marriott has revolutionized the hotel business over the past four decades.
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