Beginning November 25 and running through Christmas Day, the Church will begin a Christmas campaign to help people around the world share the Light of the Savior as we celebrate His birth.
Entitled #LIGHTtheWORLD, the initiative encourages people to commit to doing one kind act a day throughout December.
Along with a video celebrating the Light of the World, the Church will provide an advent calendar with service ideas that help us become more Christlike and launch a website with additional resources for those who want to participate.
Last year, AdAge ranked the Church's #ASaviorIsBornvideo and campaign as one of the top 10 most viral ads during the holiday season.
We're so excited for this new campaign and to help #LIGHTtheWORLD this coming Christmas.