A Brigham Young University spokeswoman famously explained last year why caffeinated drinks are not sold at Mormonism’s flagship school: It is "not a university or church decision, but made by dining services, based on what our customers want." There has not "been a demand for it," Carri Jenkins said in September 2012, a statement met with guffaws by Coke-guzzling students and faculty at the Provo campus.